Which of the following objectives for Jasper's Market is SMART?

• A. Increase awareness by 10%+ for selected customers purchasing beer for a barbecue between April 1 through September 30.
• B. Create engagement with the beer brand to increase purchases during barbecue season.
• C. Grow brand awareness to increase sales in our online beer shop, including mobile app downloads with barbecue tips from April 1 through September 30.
• D. Increase website traffic by 5%.

Answer: (A)